Dish up health and happiness for your furry family member, with subscribers saving up to 40%
"I think the new ones are shrinking. But within a week I noticed his energy had increased tremendously. He's behaving like a puppy again!.”
"I think the new ones are shrinking. But within a week I noticed his energy had increased tremendously. He's behaving like a puppy again!.”
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Check out the products pets (and their owners) can’t get enough of!
We're pet parents too, and we think our furry friends deserve better. "Organic" shouldn't be a fancy label – it should be the norm.
Together with veterinarians, we've developed products that put your pet's well-being first. We're talking all-natural, USA-made goodness that's free from harsh chemicals and full of vital nutrients.
It's a simple formula, really: better nutrition leads to more energy, stronger immunity, and hopefully, many more years of love and laughter in your home.
Some pet products are as natural as a cat in a raincoat. Not ours.
We use all-natural, USDA organic, and wild-sourced ingredients. No harsh chemicals, no funny business - just what your pet would choose if they could shop.
Why? Because we think you deserve to know exactly what's going into your pet's bowl. Quality products, happy pets. That's the real deal.
Ever wonder where your pet's food and nutrition really come from? We did too.
That's why we trace every ingredient - from farm to bowl. We're talking about origins, growing methods, sustainability, and even how workers are treated.
Because your pet's story should start with good ingredients. Simple as that.
Ever caught a non-pet owner's puzzled look when you chat with your fur baby? If only they knew the half of it.
Our pets do talk back - not in words, but in tail wags, purrs, and those goofy grins. It's a two-way street: what we give is what we get.
So why feed them anything less than the best? Your pet might not be able to say “thank you”, but you know they’re thinking it.
Look after your pet’s health long-term with a subscription.
Save up to 40% every month
Avoid the hassle of re-ordering
Free delivery
On every subscription order
Fantastic customer support
From our friendly team
Early access to deals and promos
Our VIP pups hear it first!
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Here’s how we compare to our competitors.
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100% USDA Organic Ingredients
Made in the USA
Free From GMOs & Chemicals
Vet-Approved Formulas
Full Ingredient Traceability
Money-Back Guarantee
Need more info? Find it right here!
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Show your pet how much you care – and look after your wallet too with up to 40% off for subscribers.
"I think the new ones are shrinking. But within a week I noticed his energy had increased tremendously. He's behaving like a puppy again!.”